Ekaterina Petrova

Ekaterina is a marketing and CRM professional with extensive experience in B2C and B2B marketing strategy, complex project management, and BTL communications within large corporate environments.

Her professional focus combines customer experience, operational efficiency, and value-driven partnerships development, with consistent involvement in the organization of corporate events and participation in industry events. She is particularly interested in how thoughtful event design and attention to detail translate into measurable value and long-term impact.

Her background in marketing and strategic planning is complemented by an EMBA qualification.

All Sessions By Ekaterina Petrova

Day 2
January 28, 2026 12:40 – 13:00
Value-added events: data, attitudes and smart partnerships in 2026.