Violeta Milusheva is a seasoned hospitality professional with over 18 years of experience in sales, marketing, and business development of 5-star luxury hotels in Bulgaria and abroad.

Throughout her career, she has held various key roles, including Director of Sales and Marketing at Kempinski Palace Portoroz, Slovenia, and Cluster Director of Sales and Marketing for Kempinski Hotel Zografski Sofia and Kempinski Hotel Grand Arena Bansko.

Currently, she serves as Director of Sales and Marketing at InterContinental Sofia, awarded for the Best Bulgarian MICE Hotel at World MICE Awards 2025.

Violeta holds a bachelor’s degree in economics and a master’s degree in law from the University of National and World Economy and completed an executive education program at Columbia Business School focused on strategic management.

In addition to her professional accomplishments, Violeta served as an Ambassador for InterNations in Ljubljana, Slovenia, fostering community engagement and networking.

She is regularly invited as a speaker at various forums, including BIG SEE Slovenia and EIAT Belgrade, where she shares her expertise in hotel management as well as overseeing pre-opening operations to establish successful five-star international hotel brands.

Known for her passion for luxury hospitality, she excels in nurturing talent within her teams. Her commitment to excellence and strategic mindset position her as a respected leader in the hospitality industry.